Y lose the Y?

YSL to be SLP. Yves Saint Laurent to be Saint Laurent Paris. Hope it’s just going to take some time to get used to. But in my opinion, SLP just isn’t as classy as YSL!

“The change celebrates our legacy and heritage, while boldly marking our ambition for the future. It will allow us to return to the fundamentals of YSL and revive the spirit and the intentions that reigned over the creation of ‘Saint Laurent Rive Gauche’ in 1966: principles of youth, freedom and modernity” Saint Laurent Paris CEO Paul Deneve

Y will be missed!

 

ysl

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